Report Rude Behavior with the new Report A Jimmy App
Posted on 03.29.17
With the successful implementation of RTD’s Next Ride real-time tracking and Transit Watch apps, RTD has launched a new app to engage customers and increase awareness about rider etiquette and our newly established rider code of conduct. The Report a Jimmy app allows passengers to report behaviors observed on buses and rail and at RTD facilities and associate those behaviors with the conduct listed in our rider code of conduct.
The app, which is available for both IOS and Android, is free to download and comes with user-friendly features including the ability to take photos and post and report Jimmy-like behaviors, a geo-location feature which allows passengers to see reported nearby Jimmy’s on a map, and an alert feature which sends notifications each time a Jimmy-like behavior is reported.
The Don’t Be Jimmy campaign was created after RTD’s market research department conducted a survey with its online customer panel to identify behaviors that affect passenger’s rider experience. The Report a Jimmy app was developed to help RTD monitor ongoing behaviors that violate our rider code of conduct but to also allow customers to engage with RTD in a meaningful way that will help make a difference in the overall riding experience for everyone.